Changing the Way the World Does Business

Glad you’re here! I’m all about data-driven marketing, creative storytelling, and strategies that deliver real results. Take a look around, and let’s connect!

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Marketing is like a cup of tea

You start with quality ingredients (great content), steep it at the right temperature (targeting the right audience), and add just the right touch of sweetness (compelling storytelling). Get the mix right, and you create something people keep coming back for.

See my work

Expert Level Skills

Passion drives purpose. Data drives decisions. Over the past decade, I’ve honed these skills—testing, tweaking, and perfecting strategies that turn ideas into results.

Digital Marketing & Strategy

Marketing Strategy & Campaign Development
Multi-Channel Marketing (Social, Email, Paid Ads)
Brand Development & Positioning
Consumer Behavior & Audience Targeting

Performance Marketing & Analytics

Google Ads & Facebook Ads (Meta Business Suite)
SEO & Website Optimization
Conversion Rate Optimization (CRO)
A/B Testing & Data-Driven Decision Making
Google Analytics & Shopify Insights

Content & Social Media Marketing

Social Media Strategy & Community Engagement
Influencer & Affiliate Marketing
User-Generated Content (UGC) Campaigns
Copywriting & Storytelling for Digital Platforms

Creative & Technical Skills

Graphic Design (Canva, Adobe Suite)
Web Content Management (WordPress, Shopify)
Video & Multimedia Production
UX/UI Fundamentals for Marketing

Business & Project Management

E-commerce Growth & Sales Optimization
Agile & Scrum Project Management
Stakeholder Communication & Collaboration
Budget Management & ROI Analysis